Those of you who have come to love the potent and efficacious lineup of products from Paula’s Choice may be equally as enthused to know that shopping it just got a lot easier. The brand will make its digital sephora.com debut on February 25 with 27 of its fan-favorites. An additional six products, including the Allure editor favorite Skin Perfecting 2% BHA Liquid Exfoliant, will be available in all Sephora stores beginning in April.
Anyone who may be unfamiliar or new to Paula’s Choice is certainly in for a treat. Not only has the brand earned several Allure Best of Beauty and Readers’ Choice Awards, but just a few weeks ago, a limited-edition 25% AHA and 2% BHA Exfoliant Peel sold out and then had an 11,000-person wait list. The product has since become a permanent addition to the line and will be one of the six products launching in-store first.
Whether you’re still sorting out your skin-care routine, or if you’ve already nailed it down, there’s always room for some enhancements. You’ll definitely want to add some Paula’s Choice options to the mix, including some of its vitamin C-infused products for dark-spot diminishing and face exfoliators for texture-smoothing and brightening.
Below, we’ve picked out a few of our favorites as a starting point, which, as we mentioned before, are all available at sephora.com right now.
Acne-prone skin that also tends to dry out from pore-clearing ingredients like benzoyl peroxide will benefit big time from Clear Regular Strength Daily Skin Clearing Treatment. 2.5-percent benzoyl peroxide gets rid of brewing breakouts while allantoin keeps skin calm.
When your daytime moisturizer isn’t fully curbing your dry skin, try the Hyaluronic Acid Booster along with it to increase your skin’s hydration levels. In addition to the high concentration of hydrating hyaluronic acid at the base of the formula, there are also ceramides, which help skin hold in moisture, and redness-reducing provitamin B5.
If there’s one Paula’s Choice product you give a shot before anything else, make it the Skin Perfecting 2% BHA Liquid Exfoliant. After cleansing, swipe it on like a toner, and the 2 percent salicylic acid will clear away dead skin cells, unclog pores, and smooth over fine lines and wrinkles. For an even deeper treatment, layer the omega fatty acids in the Omega+ Complex Serum on top to help strengthen the skin’s barrier so moisture stays in and harmful free radicals stay out.
Biodegradable jojoba beads that have been blended into the milky gel base are what give The Unscrub its gentle makeup-removing and dead skin-clearing power. Prevent pesky breakouts before they even have a chance to surface with the 10% Azelaic Acid Booster. Azelaic acid and salicylic acid help dissolve dirt and debris before they can turn into a pimple, while licorice brightens and diminish acne scars.
Speaking of vitamin C, the C15 Vitamin C Super Booster has 15 percent of the skin-brightening ingredient to help diminish dark spots, plus antioxidant-enriched vitamin E and ferulic acid for even faster dark-spot fading. And will all of the potent brighteners you’ll be using, don’t forget to apply sunscreen on top — especially if you’re wearing vitamin C during the day. The Resist Youth-Extending Daily Hydrating Fluid SPF 50 is oil-free so it works on all skin types, and it also offers antioxidant protection, thanks to green tea and grapeseed extract.
Get ready to seriously upgrade your skin-care game when these (and 19 additional) Paula’s Choice products hit sephora.com on February 25.
Still up for more skin-care shopping? Check out these other Allure editor picks:
When you’re done, watch Lilly Singh’s 10-minute UV-protected beauty routine.
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