Launch List: The Best Hair Care Launching in September


Bumble and bumble Hairdresser’s Invisible Oil Ultra Rich Deep Conditioning Mask ($43, launching soon)

A new addition to the brand’s best-selling Invisible Oil Ultra Rich collection, this deep-conditioning mask is ideal for those with dry hair, and especially hair types 4A to 4C that are coily and naturally dry.

Infused with biomimetic hyaluronic acid, which you typically only see in skin care, as well as Kalahari melon seed oil and Bumble’s signature blend of six oils—coconut, argan, macadamia nut, sweet almond, grape seed and safflower—the cream drenches hair with long-lasting moisture. In fact, it claims “to deliver 100-plus hours of hair-quenching hydration, frizz reduction and high humidity protection until your next wash.” So if you only wash your hair once a week, which many people do (even more so as a result of the pandemic), this is a great treatment to try.

After shampooing (try the shampoo from this collection to boost the smoothing benefits), apply the cream on damp hair from root to tip and leave on for up to five minutes, then rinse.





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