New Survey Shows 1 in 3 Men Don’t Have a Skin-Care Routine

From increased conversation surrounding the topic to brands founded by some of today’s hottest male celebrities, male skin care is surely having its moment. Despite the fact that skin-care practices for men are gaining popularity, a new study by CeraVe has revealed that more men than we may have thought have admitted to not having a skin-care routine at all.

CeraVe’s recent study that a whopping 1 in 3 millennial and Gen Z men do not have a skin-care routine and an even larger portion, 73%, have admitted that they need an intervention for most of their self-care habits, with skin care being the area where most help is needed.

More specifically, the study found that 81% of millennial and Gen Z men don’t moisturize their face while 65% admit to not washing their face daily. Even more shocking than the lack of skin-care practice, CeraVe’s survey also found that men’s attitude towards skin care still has a long way to go: 50% of male participants said they would rather go on a bad date than practice a regular skin-care regimen.