Harbour 9 partners with Cast You for kid’s fashion show

Apparel brand Harbour 9 partnered with digital casting agency ‘Cast You’ for the latter’s kids fashion show Runway 22 which recently concluded in Bangalore.

Harbour 9 showcased its latest designs and sustainable clothing line at the event with an aim to make inroads in the booming kid’s fashion segment in India.

Commenting on the partnership with Cast You, Manoj Jain, director of Harbour 9 in a statement said, “It’s a first-of-its-kind concept to bring kids fashion to the limelight and we at Harbour 9 are excited to have partnered with Cast You. Through this platform, we strive to increase our reach to the kid’s audience through their parents.”

Utkarsh Shah, founder of Cast You added, “It was lovely having harbour 9 on board at Cast You Kids Runway as a clothing partner. Following the success of our recent event, we are in discussions with the Harbour 9 team for a bigger project in Mumbai where hundreds of kids could grab opportunity and exposure.”

Harbour 9 claims that all its clothes are manufactured completely in India, right from sourcing the materials to the final product through their eco-friendly practices. The brand retails through its website and other e-commerce platforms.