One Minute Saree to showcase at IBFW in Goa

One Minute Saree, a direct-to-consumer online saree brand founded by Indo-American Sasha Revankar will showcase its collection at the India Beach Fashion Week in Goa.

The brand will present 14 looks on the runway on February 13 in Goa, and founder Revankar will also participate in a panel discussion.

Commenting on the brand, Sasha Revankar in a statement said, “The One Minute Saree ends the saree enthusiast’s draping woes with custom-stitched, pre-draped sarees that perfectly fit each time and leave wearers feeling as immaculate as they look, all under one minute. It is not a skirt or dress-type saree; it is still a wraparound cloth that fits adjustable sizes and maintains the flow and drape of the garment.”

Pallav Ojha, co-founder of IBFW added, “We have always believed in the power of the young and the bold and have created a niche in the fashion segment since 2015. One Minute Saree is exactly the kind of avant-garde game-changer that will excite fashionistas and claim its rightful space in the millennial market.”

India Beach Fashion Week (IBFW), one of the largest and prominent showcases for young designers will host its event at Goa’s private Divar Island on February 13 and 14.