Underwear and lingerie brand Hanky Panky has teamed up with global fashion designer, Prabal Gurung, to create a limited-edition capsule collection of intimates for fall.
The collection features more than 30 pieces, made with the mission to create innerwear as outerwear, and empower women.
It includes bras, bralettes, thongs, teddys, bodysuits, dresses, a limited-edition silk and lace blazer and more in luxurious fabrics, high-end details, and Hanky Panky’s U.S.-made lace.
The collection launches with a debut digital and social movement called ‘Behind The Petals’, that aims to support freedom of expression, as well as unveil the behind-the-scenes team and workers who brought the fashion capsule to life. All pieces were handcrafted in-house at the Hanky Panky Atelier in New York City.
“Prabal Gurung is a designer known for inclusivity and unconditional advocacy for women, making him the perfect partner to help Hanky Panky continue empowering women with the confidence and freedom to be themselves in the intimates they wear,” said Brenda Berger, Hanky Panky chief executive officer.
“We’re thrilled to partner with Prabal Gurung to design a limited-edition collection of intimates that gives visibility to the unseen and highlights each woman’s distinct way of blooming.”
Gurung added: ”This collaboration with Hanky Panky underscores my passion for women’s advocacy. This collection is a celebration of female empowerment and bringing visibility to the unseen.”
While a selection of the co-branded designs will be featured in the Prabal Gurung SP24 NYFW runway show on Friday, the collection will be officially available for purchase beginning Wednesday, September 27, on HankyPanky.com, in Hanky Panky’s Bleecker Street store and in select retailers nationwide, while supplies last.
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